Wednesday, February 7, 2018

Self-Publishing: What Pure Stupid (Naive) Looks Like

Self-Publishing: What Pure Stupid (Naive) Looks Like

Self-Publishing: What Pure Stupid (Naïve) Looks Like

Kindle Scout Review
Kindle Scout is reader-powered publishing for new, never-before-published books. It’s a place where readers help decide if a book gets published. Selected books will be published by Kindle Press and receive 5-year renewable terms, a $1,500 advance, 50% eBook royalty rate, easy rights reversions and featured Amazon marketing.
Is that good on paper? No.

  1. Locked in for 5 years. I wouldn’t doubt that they can drop you after five years for lack of sales.
  2. Advances are paid out of sales, in this case your 50% ebook royalty. Elsewhere, you get 70% royalties, even on Amazon where they are limited to a price range.
  3. “Featured Amazon marketing” is if it sells at all. Of course, they are only selecting books that look to be salable.
How this works (for Amazon) – ads are sent to people with Kindles. And those are about 4% of all ebook readers (and is dropping.) Yes, people read through their smartphones and do so on a Kindle app. But people don’t necessarily read their recommendations. This is effective for those who are exclusive to Amazon, like Prime members.
What does this do to authors? Increases Amazon’s hold on the market. Gives them more money from authors. Drive aggregators out of the system. Locks in exclusive offers of ebooks to Amazon-only for 5 years at a time. Not just the 90 days minimum on KDP Select where you get the 70% royalties. 5 Years at 50%. This is no benefit. This is a scam.
Are “suckers born every minute”? Sure. That doesn’t mean you have to be one. (See my no-cost, no-opt-in, free online book and course “Get Your Self Scam Free.”)
There is more and more data showing up that Amazon is becoming the bully of self-publishing. But not without our permission. We let them get away with things. You don’t have to agree with what they do. You don’t have to spend your money with them. And you certainly don’t have to accept ridiculous offers.
5 years is an eternity in the self-publishing world. Check this new article from Draft2Digital. This is a revolution coming this year in promoting your books and enabling your readers to pick where they can get your book from. These guys will also publish your book for you to Amazon. At about 10% of your royalty from them (meaning you still get 63% of every book sale, minus Amazon’s other fees.)
With Draft2Digital, PublishDrive, and Lulu.com, you no longer have to port your book to Amazon directly. And you’ll get your book selling there and everywhere else. Instead of reaching only 70% of the US Market and some overseas, you’ll now be able to reach almost everywhere ebooks and print books are sold. And you publish for free, paying only about 10% for each sale to them. Invest in an audiobook and upload to Findaway through that Draft2Digital interface, and you now are reaching all the audiobook buyers. Not just those on Audible, but through libraries and everywhere else that sells audio books – in addition.
Meanwhile, Kobo just announced they will start selling ebooks and audiobooks through WalMart this year. 
Game changer. Add Google Play and Scribd selling audiobooks.
Why go exclusive and get paid less? Why miss out on telling the whole world about your book?
Do your homework. Open your eyes wide before signing anything. Invest some sweat equity and get the best deals for the long term.
If it sounds too good to be true, it usually is.
But you know that. Because you read this blog.

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The post Self-Publishing: What Pure Stupid (Naive) Looks Like appeared first on Living Sensical.


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